Pikeville Medical Center
Pikeville Medical Center needed an animation for their College Match App, designed to help high school students discover careers in the medical field and find the university that best fits their goals. My role was to create an engaging and informative animation that users encounter upon opening the app—setting the tone and clearly communicating the app’s purpose in a way that resonates with a younger audience.
Services
Animation & Graphic Design
Animation
The animation was designed to align closely with PMC’s established blue and red color scheme, maintaining a professional look while still appealing to high school students. I was provided with key points to emphasize, and I created custom icons to visually represent concepts like schools, scholarships, and careers. Because the animation needed to convey a lot of information clearly, I kept the motion simple and focused on readability to ensure users could easily grasp the main messages.
The background image and icons were created in Illustrator, and the animation was brought to life and refined in After Effects.